As always, on the night of 30 June, people thronged to different spots along the Black Sea coastline and inland, to watch the sun come up on the first day of July– a ritual that has nothing to do with pagan or religious tradition. As a matter of fact it goes back to 1986 when a group of rock fans spent the night on the beach and met the dawn to the sound of Uriah Heep’s July Morning. The tradition is unique to Bulgaria.