Bulgaria has so many miracles that it doesn’t need to be like any other country, said Minister of Culture Krastyu Krastev at the discussion Brand Bulgaria 2024 – the modern narrative of culture and tourism, and the image of the country in national and international communication.

According to Minister Krastev, the riches of ancient and modern Bulgaria have no end. In the country, one can easily reach the magical Rhodopes, step inside the Thracian mysteries, touch the skies over the amphitheatre in Plovdiv, listen to the stories told by Tsarevets, touch the waves of the Black Sea, see the dazzling snow over the endless mountain ranges, taste of the sweet and curative power of the mineral springs, listen to music sent as a gift and a message to space dwellers. When you are working for Brand Bulgaria you have to think in many different directions, Krastyu Krastev said.