The Ministry of Tourism has launched a large-scale international advertising campaign on National Geographic and 24 Kitchen channels, part of The Walt Disney Company and Warner Bros. The TV advertisement promoting Bulgaria as a destination for congress, culinary and wine tourism start on March 20 in 9 countries and will continue until the end of April. In parallel, a digital campaign is running through the popular pre-roll format with new YouTube clips.
The media partnership includes the broadcast of 2,430 advertising spots in 9 strategic markets in Europe- the United Kingdom, France, Poland, Germany, Spain, the Netherlands, Serbia, Slovenia and Croatia. More than 50% of the spots will be broadcast during prime time on TV programmes, the Ministry of Tourism said.
A 4-5% growth in the number of foreign tourists is expected during the winter season. This forecast was made by Ivan Groshev, chairman of the Association of Incoming Agencies, in an interview with the Bulgarian National Radio...
The Prohodna Cave, famous for its impressive beauty and the phenomenon of the "Eyes of God", is one of the favorite places for cinematographers . In addition to Bulgarian films, Soviet and now American productions were filmed here, BGNES reported...
The problems related to electricity cuts in some places in the country did not affect the way tourists welcomed 2025 in the places of accommodation, Rumen Draganov from the Institute for Analyses and Assessments in Tourism has told..
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