Podcast in English
Text size
Bulgarian National Radio © 2025 All Rights Reserved

Bulgaria's Pamporovo with ambition to become a boutique resort in the Balkans

Photo: Facebook /Pamporovo

Pamporovo has seen significant growth in visitors from Balkan markets over the past 3 months, including tourists from Romania, Moldova, North Macedonia and Serbia, said resort executive director Marian Belyakov. At a meeting with representatives of the Association of Turkish Tour Operators TÜRSAB, who visited Pamporovo as part of an informational tour, he explained that the plans for the development of the mountain resort are not in the direction of a mass resort. 

"The region has about 8-9 thousand hotel beds. We want in 5-6 years Pamporovo to be a boutique, luxurious and expensive resort", Belyakov pointed out. According to him, the ski service should not be seen as something cheap. Over the past 10 years, extremely large funds have been and continue to be invested in the ski area, Belyakov said.
Bulgarian tourists have the highest relative share among visitors in Pamporovo, followed by the British market. The Turkish market is approximately in 5th place. According to Belyakov, tourists from Bulgaria's south-eastern neighbour would be much more if visas were not required and he called for the visa regime to be eased.



Последвайте ни и в Google News Showcase, за да научите най-важното от деня!
Listen to the daily news from Bulgaria presented in "Bulgaria Today" podcast, available in Spotify.

More from category

About 5% more foreign tourists will visit Bulgaria this winter

A 4-5% growth in the number of foreign tourists is expected during the winter season. This forecast was made by Ivan Groshev, chairman of the Association of Incoming Agencies, in an interview with the Bulgarian National Radio...

published on 1/7/25 9:22 AM

Prohodna Cave – a favorite place for filming movies in Bulgaria

The Prohodna Cave, famous for its impressive beauty and the phenomenon of the "Eyes of God", is one of the favorite places for cinematographers . In addition to Bulgarian films, Soviet and now American productions were filmed here, BGNES reported...

published on 1/7/25 6:10 AM
Rumen Draganov

The tourism industry is prepared for power outages, Prof. Rumen Draganov says

The problems related to electricity cuts in some places in the country did not affect the way tourists welcomed 2025 in the places of accommodation, Rumen Draganov from the Institute for Analyses and Assessments in Tourism has told..

published on 1/2/25 11:48 AM