The municipalities of Burgas, Nessebar, Pomorie, Primorsko, Tsarevo and Malko Tarnovo will be promoted together on the markets in Poland, Great Britain, the Czech Republic, Germany and the Scandinavian countries through attractive videos and other ads. The Municipality of Burgas has been selected to receive financial assistance for the campaign under the latest program of the Ministry of Tourism aimed to finance the marketing of the Black Sea municipalities.
Together with the tour operators, they will develop and offer various products in the region related to family, sea, health, sports, festival and other types of tourism in the destination "Burgas - Southern Black Sea coast". The focus will be on direct advertising in foreign cities, in "hot" spots such as subways and city buses. There will be digital outdoor and online advertising, aimed at various target groups.
Wine culture has been thriving in Bulgaria, with more and more locations and events drawing a growing number of wine lovers and boosting interest in wine tourism. Demand in wine tasting has gone up significantly in 2024, weekend advance bookings..
Bulgaria’s second largest city of Plovdiv is in the top 3 of recommended destinations for the upcoming Christmas and New Year holidays in a ranking by Forbes. Experts from the European Best Destinations organization put Plovdiv in third..
At the official opening of the winter season in Bansko, caretaker Minister of Tourism Evtim Miloshev said that Bulgaria has the potential to become a leading tourist country in the region. It is high time the discussion began among all..
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