“The National Programme for Tourist Advertising focuses on digital marketing,” said Minister of Tourism Nikolina Angelkova at the presentation of the first Bulgarian Viber service, a joint project with the Ministry of Tourism and iLoveBulgaria.
In her words, this is a service all Viber users will be able to use to get to know the country’s tourist attractions. Besides the 100 National Tourist Sites, at this time there are 5,000 sites included in the application.
“37 percent of users of different mobile devices have used them to book their holidays online,” said Angelkova and added that the country could attract more tourists via new technologies. Viber General Manager for Central and Eastern Europe Atanas Raykov, stressed that Bulgaria is the first country with its own chat extension for its tourist services. He stated that in Bulgaria alone, Viber users number over 3.5 million.
The Ministry of Finance has drafted a law on crypto-assets markets to regulate trading in this type of instruments, BNR’s Radio Sofia reports. The initiative comes in response to the European Markets in Crypto-Assets Regulation (MiCA) which comes..
In 2023, farming products and food accounted for 47% of Bulgaria’s total exports to China. With regard to these exports in 2022 and 2023, Bulgaria occupies first place among the countries of Central and Eastern Europe . This transpired during a..
23 August is a day of commemoration of the victims of the crimes committed by the national socialist, communist and other totalitarian regimes. Theodora Dimova: Talking about the communist past is more and more imperative if we want to protect..
Any action that creates conditions for stigmatisation of a group of people, persecution, division and hatred in society is contrary to all the leading..
Bulgaria ranks second in the European Union in the number of companies with more than 40% Russian ownership, according to a survey by Moody's. The..
The Bulgarian Pavilion at this year's Venice Biennale is a great success among international journalists and visitors. "It is a great recognition for us to..
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